Alex Morgan — Product Design

Marketplace Ux

Marketplace Ux project preview
Final shipped design

Background

Process

Discovery

Facilitated analysis of 50K usage sessions, resulting in validated insights and team alignment.

Exploration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Outcomes

$2.3M in incremental ARR. Since shipping, we've measured 18-point NPS lift.

Marketplace Ux

Shipping quality design requires collaboration and iteration. This piece explores that . The implications matter for teams and organizations.

Conclusion

Whether you're shipping a new feature, this principle resonates.

Members